Is your brand making the right first impression?

Brand Strategy

Creating a successful brand is an art. It's storytelling at its finest. Your brand story communicates what it's like to work for you, do business with you and invest in you. For us, creating a brand is about more than just the tangible assets like logos, business cards, brochures and advertising.

As a digital branding agency, we dive deep into what makes your business unique and develop a strategic foundation that guides our brand strategy process. We consider the intangible parts of your brand that will make it worth remembering. The tone. The voice. The messaging. The elements that help create an authentic story that your customers can’t help becoming invested in.

How can we help you with your brand?

It's time to work on your digital branding if

Your employees and customers don't know what you stand for.

Your employees and customers don't know what you stand for.

You can't easily articulate your value proposition.

You can't easily articulate your value proposition.

You have trouble determining what sets you apart from competition.

You have trouble determining what sets you apart from competition.

You find yourself saying,

You find yourself saying, "I hope this works." Hope is not a strategy.

You struggle to determine your brand's visual identity.

You struggle to determine your brand's visual identity.

Sound familiar?

to get started on your next branding project!
Our strategy and branding services

What we do best

Market research

To build an effective brand, it’s important to understand what your competitors are doing and what your customers need. We help you get to know your audience and interpret key insights to shape your story.

Strategic planning

Branding without a strategy is like taking shots in the dark — not the best way to achieve success. Thoughtful planning and a research-backed digital strategy can guide the process and eliminate the (costly) guesswork.

Brand positioning

Your brand is not just a logo, a set of colors or words on a page. It’s the story you tell about why you do what you do. Together, we’ll figure out your unique narrative and roll it out through captivating words and visuals.

Key messaging

The best brands are the brands with something to say. Once you know what your business stands for, key messages turn your audiences into believers. They tell the world what you do and why it matters.

Visual identity

We’ll help you streamline your visuals to become a household name. Whether you’re starting from scratch or simply looking for a refresh, we’ll align your fonts, colors, icons and branding, and document them in a single point of reference.

Creative marketing assets

Rebranding is the perfect time to revisit your letterhead, business cards and other marketing materials. Our creative team of writers and designers can get you crafting a consistent story both on and offline.

Influencer outreach

Word of mouth is key in establishing trust with your audiences. We’ll scour the internet for prominent influencers your customers already know and trust who can give your brand a boost.

Creative briefs

Once we’ve narrowed in on your brand look, voice and position, we put it all in a creative brief to steer your future marketing efforts. Whether branding materials come from your team or ours, this guide keeps them all aligned.

brand storytellers
Meet our

brand storytellers

Matt McComb

Design/Motion Strategist and gaming enthusiast

Molly McDougal

Lead content strategist and avid bookworm

Jen Barnby

Lead designer and one with nature

Let's build an unforgettable brand. Together.