Design a User-Friendly B2B Ecommerce Website that Converts

With 25+ years of experience, we’ll help you grow your business through B2B ecommerce solutions.

 

If you’re a business-to-business company that offers ecommerce options for their customers – or if you’d like to – you need to work with an agency who has the experience to help you level up your brand. By building a B2B ecommerce platform for online sales and marketing to your core consumers, you’ll tap into incredible opportunities—and all related revenue.

When you work with a digital marketing agency like The Karcher Group (TKG), we can help you discover who your target audiences are, along with messaging that speaks directly to them. Based on this information, we’ll provide B2B ecommerce solutions and develop marketing tactics that increase website traffic, build brand awareness, and generate quality leads.

How are B2B Ecommerce Websites Different?

At TKG, our partners come from both B2B and B2C (business-to-consumer) realms. We know how the marketing styles vary and what it takes to reach your target audience.

Business-to-business brands focus on potential clients who need time and nurturing to make a decision. Because these customers are looking to invest in highly technical products and equipment, it’s important to develop relationships with them across your B2B ecommerce platforms: website, email marketing, social media, and more. They want to learn about your products, services, and your brand. They’re curious about customizing what you offer to their needs. And they want to know how their investment into your brand can evolve over time as their business grows.

You and your sales team are probably familiar with phone calls, emails, tradeshows, and so on that help you meet potential clients and nurture your current ones. B2C brands don’t tend to go that route. By working with TKG—one of the best marketing agencies for B2B ecommerce companies—you’ll essentially double your efforts in attracting leads. (And if you need help with emails, tradeshow booth design, and other tools, we can help with those as well.)

Whether or not you’ve tried digital marketing in the past, we will work with you to formulate a thorough digital marketing strategy to bring real results to your company. We have numerous B2B partners in a variety of industries—so there’s a good chance we’re already familiar with yours.

B2B Ecommerce Platforms & Web Design

Our marketing strategies are centered around strong, user-friendly websites. If you’re an established brand that needs an updated B2B website, we can help. Or, if you’re a new business that needs to develop an online presence, we’ve got you covered too.

In the early days of ecommerce, the design, usability, and performance of your website weren’t nearly as critical as they are today. Now, the competition is stiffer, and the expectations of users are much higher. After decades of building ecommerce websites, we know how to generate leads and increase sales for our clients.

Your site needs to be fast and secure. Product details and images need to be clear and thorough. We always recommend displaying honest reviews—even the bad ones. SEO is key so your content and product pages are visible in search engines. And, speaking of content, you need unique content that speaks to your audience. Finally, when you’re selling products online, it’s important to have real-time integration with ERP, CRM, and inventory.

Our in-house designers and developers work closely with our marketing and content teams. This holistic approach ensures that the technical aspects of your website work well, while visual aspects and page copy create the foundation for capturing leads. You’ll be covered from front to back, side to side, and up and down.

More B2B Ecommerce Solutions & Marketing Services

We offer an incredible array of components in our B2B ecommerce companies’ digital marketing strategies. Once we get to know your business, we’ll zero in on the tactics we think are necessary to find new leads and grow your revenue.

Here is a little of what our incredibly experienced team can do.

Search Engine Optimization

One thing has remained true over the decades we've been leveraging search engine optimization for our clients: We generate the best results by focusing on the user rather than the search engine's algorithm.

Learn about SEO

PPC/Digital Advertising

Our expertly managed PPC solutions can increase traffic, improve visitor quality, accelerate conversions, and grow your ROI – all while you sit back and enjoy the benefits of not having to manage it yourself.

Learn about Digital Advertising

Content Marketing

Your content needs to stand out among the crowd. As a B2B content marketing agency, we do that by first defining your target audiences and auditing the content that is already on your site.

Learn about Content Marketing

Social Media

We develop great social media marketing strategies built on compelling, customer-focused content that incorporates today’s best social media tactics—but in a way that works for your needs.

Learn more about Social Media Marketing

Marketing Automation

Email and marketing automation are incredible ways to provide quality, targeted messaging to your audience. They can help with everything from your sales team following up on cold leads to better communication during the sales process.

Learn more about Email Marketing

Custom B2B Ecommerce Websites & Marketing Strategies

If you’re ready to level up your marketing strategy with B2B ecommerce solutions, let’s chat! We’ve been keeping up with marketing and B2B ecommerce trends, changing algorithms, and new platforms for more than 25 years. So let us handle things—while you get back to doing what you do best.

We’d love to get to know you and your business.

Reach out today