Digital Marketing Strategist

Full-Time Employment Opportunity

Position Summary

We are seeking a strategic thinker who has significant experience in the digital marketing arena.

This is a great opportunity for the right person to work alongside our highly creative team and longtime partners to drive results for our clients. We’re looking for an innovative and analytic team player – someone that is rooted in data and with proven success in identifying digital opportunities.

Unlike most digital marketing opportunities, this role is a truly strategic one. It is heavily focused on setting strong digital strategies and working with an experienced team with the resources to execute.

A member of the Marketing team, the Digital Marketing Strategist will work closely with our team to ensure that all tactics are evaluated as they fit together into a well-executed strategy.

Responsibilities:

  • Cooperate with the Sales/Account Management and Client Services teams to research and set digital marketing strategy for new clients.
  • Develop and present strategies to clients
  • Evaluate existing clients quarterly to update strategy and drive results
  • Support the client services team as needed with client reviews, ideation, strategy setting, etc.
  • Remain current as digital marketing trends evolve and integrate new opportunities into client strategies

Skills:

  • Ability to evaluate SEO effectiveness of a website and create a plan to increase organic results
  • Ability to evaluate a digital advertising campaign and set a strategy to generate desired results
  • Ability to evaluate marketing automation
  • Ability to evaluate and set social media strategy
  • Ability to leverage analytics for decision making purposes

Requirements:

  • Minimum 5 years of experience in the digital marketing space
  • Understanding of core tactics, SEO, Digital Advertising, Marketing Automation, Social Media & Content Marketing
  • Excellent presentation skills and experience developing presentations
  • Ability to work in a fast-paced agency environment
  • Familiarity with marketing automation platforms, digital advertising platforms, content management systems, most social media platforms

Benefits

  • Health Insurance
  • Dental Included
  • Optional Vision coverage
  • Annual TKG contribution to your HSA Account
  • $30,000 in company-paid life insurance policies
  • 401k the first of the month after starting in this role
  • 5% company match on all employee contributions
  • Long Term Disability Coverage with premiums paid at 100%
  • Optional Short-Term Disability/Supplemental Life with payroll contribution
  • Paid PTO
  • Paid holidays
  • Hybrid work environment
  • Flexible work schedule

 

Best Ohio Employers 2021 Best Ohio Employers 2021

To apply:

About The Karcher Group

The Karcher Group (TKG), founded in 1997, offers award winning web services, including digital marketing, web design and e-commerce solutions, custom content management systems & website hosting. Our goal is to create an outstanding user experience, resulting in increased web traffic, leads, and sales.