News, trends and marketing thoughts

We won’t always tell you what you want to hear, but we will always share what we know. It’s a mantra we call real talk, and it guides our honest approach to marketing and web design.

Insights

If you want to see what has our wheels turning, check out our recent articles or join us for an upcoming event.
SEO

How SEO Costs Compare to Traditional Advertising

Search engine optimization is one of the most affordable forms of advertising and produces an exceptionally high return on investment (ROI). The...

The Karcher Group 0
SEO

8 Web Design Principles for An Effective Website

As creatives, we want to believe a good website is defined by the visual design elements used. But, that’s simply not the case. A beautiful website...

The Karcher Group 0
SEO

How to Choose the Best Digital Marketing Agency

Good digital marketing revolves around one thing: knowing your target audience. In order to create marketing that works, you have to know who your...

Leanne Wicks 0
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SEO

11 Ways to Get Maximum Efficiency from Your SEO Team's Efforts

Everyone knows Deadpool. Scratch that. Everyone who's not living under a rock knows who

Stoney deGeyter 0
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SEO

Why Users - Not Search Engines - Should Be Your Top Priority

Let’s be honest with each other. SEO is important, even though it can feel overwhelming and confusing. And while sometimes people think it’s all just...

Leanne Wicks 0
What_is_SEO
SEO

What is SEO?

SEO stands for search engine optimization which is a fancy way of saying 'helping websites show up in relevant Google search results.'

Darla Brown 0
User_experience
SEO

User Experience is More Than Just a Buzzword

Have you ever visited a website, downloaded an app or bought a product and had no idea how to use it? How do I find the page I need? Where do I...

Molly McDougal 0
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SEO

Five Local Search Mistakes You Want to Avoid

We may not always win your business, but at the very least, we want to make sure you work with a digital partner that has your best interest in mind.

Molly McDougal 0
SEO_Expectations_vs_reality
SEO

Search Engine Optimization: Expectations vs. Reality

A lot of our conversations with prospective clients start like this:

The Karcher Group 0