How SEO Costs Compare to Traditional Advertising
Search engine optimization is one of the most affordable forms of advertising and produces an exceptionally high return on investment (ROI). The...
The Karcher Group 08 Web Design Principles for An Effective Website
As creatives, we want to believe a good website is defined by the visual design elements used. But, that’s simply not the case. A beautiful website...
The Karcher Group 0How to Choose the Best Digital Marketing Agency
Good digital marketing revolves around one thing: knowing your target audience. In order to create marketing that works, you have to know who your...
Leanne Wicks 011 Ways to Get Maximum Efficiency from Your SEO Team's Efforts
Everyone knows Deadpool. Scratch that. Everyone who's not living under a rock knows who
Stoney deGeyter 0How to Assess Searcher Intent to Reach, Deliver, Satisfy, and Convert Your Audience
"Target your audience."
Stoney deGeyter 0Why Users - Not Search Engines - Should Be Your Top Priority
Let’s be honest with each other. SEO is important, even though it can feel overwhelming and confusing. And while sometimes people think it’s all just...
Leanne Wicks 0What is SEO?
SEO stands for search engine optimization which is a fancy way of saying 'helping websites show up in relevant Google search results.'
Darla Brown 0User Experience is More Than Just a Buzzword
Have you ever visited a website, downloaded an app or bought a product and had no idea how to use it? How do I find the page I need? Where do I...
Molly McDougal 0Five Local Search Mistakes You Want to Avoid
We may not always win your business, but at the very least, we want to make sure you work with a digital partner that has your best interest in mind.
Molly McDougal 0Search Engine Optimization: Expectations vs. Reality
A lot of our conversations with prospective clients start like this:
The Karcher Group 0