News, trends and marketing thoughts

We won’t always tell you what you want to hear, but we will always share what we know. It’s a mantra we call real talk, and it guides our honest approach to marketing and web design.

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If you want to see what has our wheels turning, check out our recent articles or join us for an upcoming event.

The Karcher Group

Recent Posts

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UX Party Essentials

I’m not saying your website is lame. But, if it was your party invite to the world would people RSVP or throw it in the trash?

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What a Veteran Taught TKG About Teams

The Karcher Group might have started as a few people in a basement, but from the beginning, we’ve always believed in the principle that things are...

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5 Reasons Your Social Media Efforts Aren’t “Working”

We hear it all the time: “We’re pouring a lot of time/effort/money into social media, and it’s just not working.”

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How to Address Negative Reviews

Here's the scenario - Joe's having a bad day. He slept through his alarm and was late to work. He was greeted by an email from HR announcing that...

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4 Ways to Start Using Video to Build your Brand

Are you looking for some ways to get motion and video built into your brand? Here are four tips to get you started.

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Why Online Reviews Matter (And How to Get Them)

When’s the last time you bought a product on Amazon or ate at a restaurant rated less than four stars? We’ll let you think. Odds are, you haven’t....

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Web Hosting Made Personal

Determining where to host your website and email is a big decision. The most common choice is a large hosting provider like 1&1, GoDaddy or HostGator...

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Search Engine Optimization: Expectations vs. Reality

A lot of our conversations with prospective clients start like this:

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