The Karcher Group
Recent Posts
6 Reasons to Use a Local Digital Marketing Agency
Hiring a marketing agency is a big investment. This is especially true if you’re a small business and you want to make sure every dollar counts. But...
The Karcher Group 0Programmatic Doesn’t Need to be Problematic
Explaining Programmatic Advertising can be complex and has only amplified the many questions thundering around the digital landscape. From how...
The Karcher Group 0How to Use HubSpot to Align Your Sales and Marketing Teams
Marketing and sales teams have repeatedly run into the issue of misalignment.
The Karcher Group 0How SEO Costs Compare to Traditional Advertising
Search engine optimization is one of the most affordable forms of advertising and produces an exceptionally high return on investment (ROI). The...
The Karcher Group 08 Web Design Tips for An Effective Website
As creatives, we want to believe a good website is defined by the visual design elements used. But, that’s simply not the case. A beautiful website...
The Karcher Group 0Create Help & FAQ Pages That Actually DO Help
Depending on the nature of your site, Help and FAQ’s (Frequently Asked Questions) can span a few or many pages. Building up these sections of your...
The Karcher Group 0Be Not Afraid! Ease Your SMB Into Inbound Marketing With These 5 Tips
This is an extension of tips provided for the CIO article “13 ways to make your inbound marketing stand out.” The tip used there is below along with...
The Karcher Group 0Questions Your Digital Marketing Agency Should Have Asked
As strange as it may sound, not every web marketer is focused on their client’s needs. Quite often, they focus on web marketing “results” alone. In...
The Karcher Group 03 Popular Email Marketing Mistakes That Make No Sense At All
For many people, email marketing is a numbers game. They send over a huge number of emails just to receive a few responses. This is why they are...
The Karcher Group 020 Digital Marketing Hacks to Grow your Business
Hack. Marketer’s keep using that word but I'm not sure it means what they think it means.
The Karcher Group 025+ Things You Should be Doing to Increase Audience Engagement
One of the most important jobs your website can do is facilitate engagement with your a
The Karcher Group 013 Reasons Why Your E-commerce Site Is Failing
Before we dive into strategy, lets start with some assumptions about your ecommerce site:
The Karcher Group 0UX Party Essentials
I’m not saying your website is lame. But, if it was your party invite to the world would people RSVP or throw it in the trash?
The Karcher Group 0What a Veteran Taught TKG About Teams
The Karcher Group might have started as a few people in a basement, but from the beginning, we’ve always believed in the principle that things are...
The Karcher Group 05 Reasons Your Social Media Efforts Aren’t “Working”
We hear it all the time: “We’re pouring a lot of time/effort/money into social media, and it’s just not working.”
The Karcher Group 0How to Address Negative Reviews
Here's the scenario - Joe's having a bad day. He slept through his alarm and was late to work. He was greeted by an email from HR announcing that...
The Karcher Group 04 Ways to Start Using Video to Build your Brand
Are you looking for some ways to get motion and video built into your brand? Here are four tips to get you started.
The Karcher Group 0Why Online Reviews Matter (And How to Get Them)
When’s the last time you bought a product on Amazon or ate at a restaurant rated less than four stars? We’ll let you think. Odds are, you haven’t....
The Karcher Group 0Web Hosting Made Personal
Determining where to host your website and email is a big decision. The most common choice is a large hosting provider like 1&1, GoDaddy or HostGator...
The Karcher Group 0Search Engine Optimization: Expectations vs. Reality
A lot of our conversations with prospective clients start like this:
The Karcher Group 0