Rich
Senior Digital Strategy ManagerRich's varied educational and career experiences have made him a whiz when it comes to developing a marketing strategy for organizations of any size, location, industry and need. He has nearly 15 years of experience in online marketing. Although generally a Google guy, he is media agnostic and able to make strategic optimization recommendations on integrated media campaigns. Rich has a passion for guiding and teaching others.
Where he gained his knowledge
Rich graduated from GlenOak High School and has a Bachelor of Music in composition from The University of Akron. He's spent much of his marketing career working in the agency world. He has also worked for airlines, in a leather shop and in the automotive and medical fields.
Skills and Expertise
- Strategic planning
- SEO / SEM
- Analytics & Tracking
- Leadership
- Problem Solving
- Paid Media
When not at work, Rich's life revolves around
- His family
- Music, playing (classical guitar) or teaching private lessons
- Woodworking - a hobby turned side hustle Seven Pine Woodworking
- Friends
Little known facts
- His real name is Carl
- He plays nine different instruments
- He is Gen-X at heart: calm under pressure, mildly sarcastic, and allergic to unnecessary drama.
- His top played artist for the past 10 years is Avril Lavigne
Insights from Rich


