Molly
Creative DirectorFor as long as she can remember, Molly has been obsessed with good creative, be it a clever blog post, classic novel or compelling documentary. Curious to learn more about what makes people tick, she pursued an education in advertising and economics, which led her back home to work as a content specialist at The Karcher Group. Over the years, she has taken on new roles at TKG, including lead content strategist and her current position, creative director.
Molly is a Canton native, so you can frequently find her taking in the downtown scene at a local coffee shop, art gallery or restaurant. But most of the time, she’s hanging out at home spending time with her family.
Ask Molly about reality television, musical theater or AP style and you're sure to get her talking.


Where she gained her knowledge
Molly graduated from Ohio University’s E.W. Scripps School of Journalism with a Bachelor of Science in strategic communication and a minor in economics. During her time at OU, Molly traveled to Oklahoma City and Chicago for traditional advertising and public relations internships.
When not at work, Molly's life revolves around
- Her kids, Arthur and Joan, and husband, Kevin
- Knitting (she's only mastered scarves and hats so far)
- Marathoning shows on Netflix
- Online shopping
Little known facts
- She’s a takeout connoisser
- She’s left-handed
- She was a puppeteer for five years (think Muppets)
Insights from Molly
- The Rise of Zero-Click Searches and What We Can Do About It
- How TKG Lives its Core Values
- How a Mix of Traditional and Digital Marketing Might Be the Key to Success
- Why work with a professional writer when ChatGPT exists? (A case study)
- Molly McDougal: Why I’ve Stayed
- 10 Lessons a True Crime Comedy Podcast Can Teach Us About Branding
Favorite places on the web
Some of Molly's favorite digital tools
- Favorite CMS: WordPress
- Favorite Marketing Automation Platform: HubSpot
- Favorite Tool: Grammarly