Brand & Web Designer.
About this position
At TKG, we believe great brands are built through intentional strategy, meaningful creativity and strong partnerships. We’re looking for a Brand Designer who can bring brands to life visually while helping clients communicate clearly, consistently and confidently across digital and print experiences.
This role is ideal for someone who combines strong creative instincts with strategic thinking — someone who can design beautiful work while understanding the “why” behind it. The right person thrives in a collaborative agency environment, enjoys variety, embraces feedback and cares deeply about delivering work that creates real impact for clients.
As a Brand Designer at TKG, you’ll work closely with strategists, developers, marketers and clients to create compelling brand identities, campaigns, websites and marketing assets that align with business goals and elevate the client experience.
RESPONSIBILITIES
- Create logos, brand systems, typography, color palettes, and style guides for cohesive identity standards
- Design marketing collateral, presentations, advertisements, social graphics, email assets, and digital campaigns
- Develop visual concepts that align with client positioning and messaging strategies
- Maintain consistency across all creative deliverables
- Design modern responsive website mockups, landing parges and digital experiences for high conversion rate
- Collaborate with developers to ensure accurate implementation of creative direction
- Contribute to UX/UI improvements and user-centered design thinking
- Prepare assets and design systems for development handoff
- Participate in brainstorming sessions and strategic planning meetings
- Receive and apply feedback constructively
- Communicate clearly with project managers, strategists, developers, and clients
- Manage priorities and timelines effectively across multiple accounts
- Partner with marketing, development and account management teams to align with business goals
- Explore and utilize AI tools to improve creative workflows and efficiency
- Stay curious about emerging trends in branding, digital design, and marketing technology
- Bring forward ideas that improve creative processes and client outcomes
ACCOUNTABILITIES
- Develop and execute compelling brand and visual identity systems
- Design creative assets across digital, web, social, print and campaign channels
- Collaborate with strategists and account teams to translate business goals into visual solutions
- Ensure brand consistency across all client touchpoints
- Contribute creative ideas and design direction during strategy and campaign planning
- Present creative concepts confidently and professionally to internal teams and clients
- Balance multiple projects and deadlines in a fast-paced agency environment
- Stay current on design trends, AI creative tools and evolving best practices
- Support website and UX/UI design initiatives as needed
- Help elevate the overall creative quality and standards of the agency
SKILLS & REQUIREMENTS
- Strong understanding of branding, typography, color theory and layout principles
- Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign) and Figma
- Experience designing for both digital and print environments
- Understanding of responsive web design and UX/UI best practices
- Ability to manage multiple projects and deadlines effectively
- Strong communication and presentation skills
- Highly collaborative with a positive, solutions-oriented mindset
- Comfortable working in a fast-paced agency environment
- Curiosity and openness toward AI tools and creative technology
- Alignment with TKG’s values: excellence, integrity, partnership, family, community and fun
EXPERIENCE
- 5+ years of experience in brand design, graphic design, web design or agency creative work
- Agency experience strongly preferred
- Portfolio demonstrating strong branding, digital and campaign design work required
SCORECARD MEASURABLES
- Projects delivered on time: 95%+
- Revision rounds maintained within scoped expectations
- Client satisfaction and feedback scores
- Brand consistency across deliverables
- Contribution to creative innovation and process improvements
- Utilization and billable efficiency targets
BENEFITS
- 401(k) with company matching
- Comprehensive health, dental and vision insurance
- Health Savings Account (HSA)
- Flexible work schedule
- Paid time off and parental leave
- Life insurance
- Employee referral program
JOB TYPE
- Full-time
- Monday - Friday
- Work location: In person
TO APPLY:
ABOUT TKG
The Karcher Group (TKG), founded in 1997, offers award winning web services, including digital marketing, web design and e-commerce solutions, custom content management systems & website hosting. Our goal is to create an outstanding user experience, resulting in increased web traffic, leads and sales.
