Agency welcomes content strategist Linda Beck
North Canton, (October 30, 2018) – The Karcher Group, a digital marketing agency, announced today the hiring of Linda Beck as content strategist.
As the newest addition to the TKG team, Beck will create compelling content and support clients as they harness their brands online. Through social media, website content and multi-channel promotional materials, Beck will help area businesses get noticed and grow their digital footprints.
“Brand identity is at the core of what we do,” said Geoff Karcher, president of The Karcher Group. “Our content team is made up of experienced marketers who help clients tell their stories and back them up with solid digital strategies.”
Beck graduated from the University of Mount Union with a bachelor’s degree in communications. Her skillset includes writing, editing and project management. Prior to joining TKG, Beck worked as a project manager and writer at a marketing agency.
“In today’s digital world, businesses need to be found, seen and heard,” said Beck. “I’ve always enjoyed getting to know clients and their businesses and the process of writing content that resonates. And with our digital expertise, we can help it reach the right audience.”