Combi Packaging Systems came to us nearly 10 years ago to help grow their business online. As a subsidiary of 3M, Combi has aggressive sales goals set for them each year by their parent company. These expectations can seem especially daunting when combined with a longer sales cycle. Before they ever make a sale, Combi needs to build relationships with clients and truly understand their goals and challenges (we know the feeling).
Over the course of our partnership, we’ve implemented diverse digital marketing strategies to turn Combi.com into a powerful lead generation tool. We knew that if we could get qualified prospects to the site or in front of one of Combi’s salespeople, it would save them time, shorten the sales process and get them closer to their goals. Now the website – along with an elevated brand identity – helps to attract more than 100 leads per month with 18 percent growth year over year.