Ryan joined TKG in 2021 as the UX Manager. The essence of UX (user experience) centers around defining a user’s needs, contexts, and goals, and advocating for them in all aspects of the design and development efforts. Most of Ryan’s time is spent identifying and understanding client goals and translating them into wireframes, functionality requirements, and digital UX strategies.
Ryan takes his work seriously, but he doesn’t always take himself seriously. Whether he is working on a home improvement project, reading a book, playing games with his kids, or telling a dad joke, he usually has a cup of coffee in his hand. He’s passionate about most sports, especially baseball (+ fantasy baseball), pickleball, and golf. His family keeps him busy with four active kids in sports, games, and activities (not to mention the laundry and dishes), but at the end of the day, you’ll most likely find him watching a show and relaxing on the couch with his wife. Ryan’s friends refer to him as “Tater,” and his family is known to consume an above-average amount of tater tots each year.
Where he gained his knowledge
Ryan is a proud Kent State University alum with a degree in Manufacturing Engineering Technology. After graduation, Ryan worked for seven years as a Quality Engineer for two different manufacturing companies. In 2013, he joined ipsoCreative as their Content & UX Director. At ipsoCreative, Ryan gained extensive experience in developing UX and content strategies for custom website solutions and becoming a StoryBrand Certified Guide to help clients clarify their message online.
Skills and Expertise
- UX Strategy
- Digital Marketing