TKG SEO Blog

Is it possible that Yahoo! has decided to fade out their backlink reporting? In a recent update, many site owners are experiencing HUGE decreases in the amount of backlinks that Yahoo! is reporting. There are a few theories that might explain the decrease; I suspect that Yahoo! is starting to discredit or devalue the backlinks that are seen by Yahoo! as “less important”.

TKG.com hasn’t experienced this drastic decrease in backlinks being reported (at least not yet). We’re still not where we were prior to the domain transfer, but we continue to climb…

The SEO world is buzzing about the recent news that Google, Yahoo and Adobe have teamed up to make Flash file format content easier to find, index & rank. Google’s blog states that:

In the past, web designers faced challenges if they chose to develop a site in Flash because the content they included was not indexable by search engines. They needed to make extra effort to ensure that their content was also presented in another way that search engines could find.

Google’s Webmaster Central Blog provides detailed Flash Indexing Q/A along with several comments that provide informative information as well.

As for Yahoo!, they will have the same capability once they update their technology…I’m hearing it should be soon.

I know I’ve focused a lot of posts on Google recently, but I haven’t forgotten about good ol’ Yahoo! I’ve been impressed with Yahoo’s reaction to our domain change during the last 42 days & I’m pleasantly surprised to see that the majority of our Yahoo! rankings are back and some have even climbed. Once Yahoo! was only indexing TKG.com - we were back on track.

Here’s a quick site migration update…..

• Google is still only indexing about 20 pages - no increase from Day 14 & still only a few more pages being seen than when Google first started indexing the site - 12 hours tkg.com was off the blacklist!
• Yahoo! link popularity is still climbing, now at 548
• Google appears to only be indexing www.tkg.com pages now; however, I am noticing instances where PDF’s on thekarchergroup.com domain are still ranking
• Yahoo! is still ranking both domains
• As mentioned on Day 19, MSN is now only ranking the new tkg.com domain
• Yahoo! is now indexing 631 tkg.com pages - 225 pages away from our original benchmark

19 days after the domain migration…

1. MSN is no longer ranking thekarchergroup.com; Yahoo! & Google still are

2. Search Engine rankings continue to fluctuate in MSN, Yahoo! & Google

3. Google is still only indexing 20-some pages of tkg.com

4. Traffic to the site is holding steady; Google continues to supply the majority of SE traffic

5. Yahoo! is now indexing 584 tkg.com pages; up from 487 on day 14 (5 days ago)

I’m still tracking! Here’s a mini-update, 14 days after the domain migration….

1. Search Engine rankings continue to fluctuate in MSN, Yahoo! & Google; SEs are still ranking both thekarchergroup.com & tkg.com

2. Google is still only indexing 20-some pages of tkg.com (up by only a handful in the last 4 days)

3. Traffic to the site is holding steady; Google continues to supply the majority of SE traffic

4. Yahoo! is now indexing 487 tkg.com pages; up from 125 on day 6 (8 days ago)

5. Google Webmaster Tools is now reporting that Google is indexing the site (5 days after the site was already being indexed by Google)

The numbers below represent our Search Engine rankings today vs the benchmark rankings we took before the site migration. A few things to note about these numbers:

1. MSN, Yahoo! & Google are still ranking both thekarchergroup.com & tkg.com; the numbers below represent only the tkg.com rankings

2. A handful of phrases are ranking solely because of my previous Search Engine Rankings Benchmark post - these will eventually go away and rankings will settle based on where actual content is within tkg.com and not just because the phrase was mentioned within a post

It’s been nearly 2 weeks since we migrated to TKG.com and I’m seeing that things are starting to “shake out”…

Link Popularity Trends…

Search Engine Saturation Trends…

Search Engine Ranking Trends…
The SEs are still ranking both tkg.com & thekarchergroup.com - I’ll get this data up tomorrow

Day 9:

• TKG.com is still blacklisted; however, we’ve been communicating with the necessary folks and are making some strides in getting this resolved.

• Haven’t heard back yet from our reconsideration request (Google says this may take several weeks)

• Yahoo! & MSN rankings are holding steady

• Yahoo! is now indexing 271 TKG.com pages (up from 125 3 days ago)

I stand corrected…

In my post earlier today, I mentioned that www.tkg.com was not ranking yet - after additional research by our awesome SEO interns, we found that for some of the phrases I mentioned in my Search Engine rankings benchmark post, both the new & old domains are ranking in Yahoo! This gives us more ‘real estate’ in the SERPs (see image below) which is great for us now - but I know this will all end once everything shakes out. Hopefully we can gain additional traffic from Yahoo! while both domains are ranking..I’ve checked and so far, Yahoo! isn’t supplying any more traffic than it used to.