Search Engine Marketing Made Simple
This seminar has already taken place and is no longer available.Find out about Fall 2008 Seminar: September 18-19
**this seminar has already happened -- check out our main seminars page for upcoming events**
What I Will Learn?
With 150 million websites on the internet, the "build it and they will come" philosophy doesn't work with Web Marketing. You need search engines like Google and Yahoo! to put your website at the top of the heap. We'll show you how to do that, and some other clever ways to drive visitors to your website. Even better, we'll show you how to convert those visitors into sales.
How is your SEO seminar unique?
First of all, we love questions from the audience. Unlike those mega-conferences that cost thousands of dollars, we limit the SEO class size so that you can ask plenty of questions and get one-on-one instruction. Plus, you'll leave with a "to-do" list for your marketing and development teams - a list of things you can start implementing right away.
- Get one-on-one time in a small group setting
- Get advice from recognized SEO industry experts
- Take home actionable ideas you can implement right away
- Learn SEO basics without breaking the bank

What topics will you cover?
- How to dramatically increase your rankings in the Big 3 search engines:
- GOOGLE
- YAHOO
- MSN
- How to write copy and select keywords that sell and satisfy the search engines.
- How to avoid design and programming pitfalls that affect rankings.
- Link building techniques, including directories, social media, link baiting, and more.
- Proven and effective Pay-Per-Click strategies, including how to set up a campaign.
- Hot topics including blogging, link baiting, podcasting, mobile search, and more!
- How usability and design issues affect search and sales
- Easy and inexpensive Online Public Relations techniques
- Advanced PPC Strategies, including click fraud and dayparting
- How to optimize dynamic content
- Blogging for your business
What about your workshops?
These are limited-availability workshops during which you will sit down one-on-one with an SEO expert from The Karcher Group and receive an evaluation of your website. This is not a typical site clinic where your site may or may not have the chance to be reviewed by an expert - we guarantee a hands-on, one-on-one evaluation, including a look at:
- Your site's strengths and weaknesses from an SEO perspective
- Link popularity
- Search engine saturation
- Top referring keywords
- Homepage download time
- Page weight, and more
If this date doesn't work for you, check out our April SEO Seminar in Akron!
9:00 AM-2:00 PM (Seminar)
WORKSHOP IS SOLD OUT!
Doors open at 8:30 AM
Lunch is provided
This seminar has already taken place and is no longer available.Find out about Fall 2008 Seminar: September 18-19
I have a Question about the seminars
**this seminar has already happened -- check out our main seminars page for upcoming events**
What I Will Learn?
With 150 million websites on the internet, the "build it and they will come" philosophy doesn't work with Web Marketing. You need search engines like Google and Yahoo! to put your website at the top of the heap. We'll show you how to do that, and some other clever ways to drive visitors to your website. Even better, we'll show you how to convert those visitors into sales.
How is your SEO seminar unique?
First of all, we love questions from the audience. Unlike those mega-conferences that cost thousands of dollars, we limit the SEO class size so that you can ask plenty of questions and get one-on-one instruction. Plus, you'll leave with a "to-do" list for your marketing and development teams - a list of things you can start implementing right away.
- Get one-on-one time in a small group setting
- Get advice from recognized SEO industry experts
- Take home actionable ideas you can implement right away
- Learn SEO basics without breaking the bank

What topics will you cover?
- How to dramatically increase your rankings in the Big 3 search engines:
- YAHOO
- MSN
- How to write copy and select keywords that sell and satisfy the search engines.
- How to avoid design and programming pitfalls that affect rankings.
- Link building techniques, including directories, social media, link baiting, and more.
- Proven and effective Pay-Per-Click strategies, including how to set up a campaign.
- Hot topics including blogging, link baiting, podcasting, mobile search, and more!
- How usability and design issues affect search and sales
- Easy and inexpensive Online Public Relations techniques
- Advanced PPC Strategies, including click fraud and dayparting
- How to optimize dynamic content
- Blogging for your business
What about your workshops?
These are limited-availability workshops during which you will sit down one-on-one with an SEO expert from The Karcher Group and receive an evaluation of your website. This is not a typical site clinic where your site may or may not have the chance to be reviewed by an expert - we guarantee a hands-on, one-on-one evaluation, including a look at:
- Your site's strengths and weaknesses from an SEO perspective
- Link popularity
- Search engine saturation
- Top referring keywords
- Homepage download time
- Page weight, and more
If this date doesn't work for you, check out our April SEO Seminar in Akron!
9:00 AM-2:00 PM (Seminar)
WORKSHOP IS SOLD OUT!
Doors open at 8:30 AM
Lunch is provided