SEO Full-Day Seminar: Columbus Edition

The Karcher Group’s Search Engine Marketing seminars have been so popular here in Northeast Ohio, we’re joining forces with Search Engine Guide and taking them on the road. So no more excuses from you folks in and around Columbus – we’re coming to you!

Join us for Search Engine Marketing Made Simple on September 27, 2005 at the Business Technology Center, 1275 Kinnear Road, Columbus, OH, 43212. The early bird price to register is only $99, so be sure to sign up before September 15. The seminar will be presented by Matt Bailey, Web Marketing Director at The Karcher Group, and Jennifer Laycock, Editor-in-Chief of Search Engine Guide.

With 74 percent of people using the Internet to locate local businesses and services, it’s no secret that having a Web site is crucial to your business’s success. But are the “right” customers finding your site? The ones who are interested in your specific products or services? And more importantly, the ones who convert to leads and/or sales? Join us for a one-day crash course designed to help professionals like you learn how to get the most from your Web site. At our seminar, you will:

• Learn the five critical things everyone should know about search engine optimization, including how to help your site “rank” well in search engines.
• Discover the value of being able to evaluate your own Web site statistics and how to track your company's ROI.
• Benefit from helpful tips on how to write effective web copy that satisfies both the search engines and your users.
• Plus, learn the value of good Web design, how to optimize your site, and more.

Whether you manage your company’s Web site or are a small business owner, novice or expert,you’ll leave with some fresh ideas to gain a competitive edge, grow your business, and, ultimately, your bottom line. After all, isn’t that what’s most important to you?

Matt and Jennifer each have over 10 years experience in Internet and search engine marketing and are both requested speakers at Jupiter Media’s Search Engine Strategies conferences worldwide.

Interested? Click here to register.