Email Marketing Reporting
One of the beauties of email marketing is its “trackability.” Email metrics abound – to the point that it’s helpful to have someone else (read: TKG) give your metrics meaning.
That’s where we come in. We won’t just shoot you a spreadsheet with a bunch of statistics; we’ll provide meaning to the metrics via interpretation, insights and recommendations..
Following your email campaign, you’ll receive reporting with these metrics/options:
- Open rate
- Click through rate
- Bounce rate
- Forward rate
- Social shares
- Conversion data
- Segmentation data
- Google Analytics integration
It sounds like a lot of data, but these numbers are your portal to email marketing success: they’re a clue into what’s working….and what isn’t. It’s on us to dig deep and tell you where we spot opportunities and where to go next.
If you’re ready for metrics that make sense, get started by requesting a quote today.